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Des solutions qui répondent à tous vos besoins d’études de marché.

Modèles

Mesurez la satisfaction de vos clients et leur fidélité à votre marque.

Transformez vos clients en ambassadeurs de votre marque.

Collectez des données pour améliorer l’expérience utilisateur.

Collectez les coordonnées de prospects, d’invités, etc.

Collectez les réponses à votre prochain événement.

Découvrez les attentes des participants pour votre prochain événement.

Renforcez l’engagement de vos employés et améliorez leurs performances.

Sondez les participants pour créer des réunions de plus en plus productives.

Améliorez les performances de vos employés grâce au feedback.

Améliorez le contenu ou la présentation de vos cours.

Découvrez ce que vos étudiants pensent de leurs enseignants.

Découvrez ce que vos clients pensent de vos idées de produits.

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Découvrez nos bonnes pratiques concernant les sondages.

Pour tout savoir sur les sondages et le feedback.

Guides et conseils sur l’utilisation de SurveyMonkey.

Les plus grandes marquent boostent leur croissance avec SurveyMonkey.

Go to market with company, brand, product, and service names that have proven effectiveness in your target market.

Products with brand design
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High-quality responses

Our built-in research capabilities ensure your ad and creative ideas get tested by a trusted panel of respondents.

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Expert methodology

Tap into our expert methodology including benchmarking and an industry-standard monadic approach that guarantees high-quality responses.

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Speed to insights

Spend less time on data analysis by reducing manual processes, like evaluating open ended responses. Take advantage of our AI-Powered Insights that create presentation-ready reports.

Animated gif of different headshots changing next to a progress bar that is increasing from 400 to 900 with the question How many responses do you need? next to it

Rely on quality data from a trusted panel of respondents

SurveyMonkey Audience guarantees high-quality responses from millions of qualified people around the world.
Choose from more than 50 demographic parameters to create your target audience, or get even more specific by including your own custom screening question.

With SurveyMonkey Audience, your survey respondents come from our own proprietary panels and those of trusted global partners.

Our automated platform detects fraud, prevents duplicate responses, and limits survey invites and surveys per session to ensure high quality.

Our respondents refresh their profiles regularly and you can fine tune your targeting with census balancing and custom screening questions. 

Every project comes with out-of-the-box features such as:

  • Side-by-side analysis of concept(s)
  • 200 national responses with the option to refine targeting
  • One custom screening question
  • Monadic survey methodology and survey builder 
  • Up to 15 attributes for testing criteria
  • Automatic fielding of your survey
  • Quantitative results scorecard
  • Qualitative feedback word cloud
  • Option to include industry benchmarks
  • Presentation-ready results, available in various formats

Name Testing automatically compares and scores multiple naming concepts, and provides qualitative feedback to help you identify which will best resonate with your target market—and why.

Comparing two brand names

See how different names compare side by side and which are statistically significant. Customize the quantitative scorecard by choosing from 15+ attributes, or add your own.

Impressions and feelingsQualitative feedback
AppealFirst reaction
UniqueLikes
AttractiveDislikes
Eye-catchingOne-word description
Stands out
Memorable
Artistic
Bold
Cheerful
Exciting
Imaginative
Modern
Refreshing
Simple
In product example

Save time on data analysis and quickly find the insights in your data. Our AI-Powered Insights uses machine learning to identify the attributes that stand out.

Get an at-a-glance view of the groups that responded well to your concepts. See which concepts won in each age bracket, income bracket, geographic location, or any other criteria you chose for your survey. 

Forget manual sorting or filtering in spreadsheets; get insights quickly in a format that is easy to share.

Get to the bottom of why your attribute scores are high or low with analysis of your responses.

  • Automatically identify trends within key segments, such as how one group responds differently than your target market.
  • Get AI-generated data points without having to sift through complex data.
  • Highlight the most common words and phrases from open-ended questions with Word Cloud.
Brand name analysis word cloud

See if your brand name has the ability to stand out within your industry.

Comparing two brand names
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You’ll get a comprehensive PowerPoint presentation of your analysis, or you can export the data to other formats such as CSV, XLS, SPSS, and more.

For 20 years, SurveyMonkey has been helping more than 335,000 global organizations gather and measure feedback, so they can make better decisions and drive impact.